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MERL Newsletter
April 2010 





MERL Team e-Newsletter

 

April 2010

Volume 2, Issue 4

The Dual Strategy & Leadership Development

 Different program knowledge and skill sets are needed to successfully address the two components of the dual strategy: new club extension and member retention.  However, one key element is critical for both - effective leadership.  

 

As you form new clubs and work to ensure their strength and vitality, and as you strive to enrich the Lions clubs membership experience to improve our member retention, consider two basic facts:  Lions Leadership Institute graduates are more than four times less likely to drop their Lions club membership than those who have not participated in an institute.  In addition, one of the most frequently mentioned reasons young people cite for joining service organizations is for personal growth opportunities.

Are you making the most of LCI's leadership development programs, tools and resources to support your efforts as you implement the dual strategy of new club extension and member retention?

 

Retention Resources in the Leadership Resource Center

In the Lions Learning Center are two online courses; Meeting Management and Member Motivation which relate directly to factors that improve club member retention.

Member Orientation Presentations: These three presentations: Overview, Structure, and Badges and Emblem can be used by individuals or for a presentation to a small group of members to provide orientation to the Lions Clubs organization, history, structure, and badges and membership emblem.

Club Officer Independent Training PowerPoint modules for the Club President, Club Secretary, and Club Treasurer. This training will increase knowledge and effectiveness of the club leadership team.

 

2010-2011 Regional Lions Leadership Institute Applications

The application deadline for 2010-2011 Regional Lions Leadership Institute funding is April 30, 2010.  Funding is reserved on a first come, first served basis. Applications received after April 30, 2010 will be considered only if funding is available. To learn more about the Regional Lions Leadership Institute program and to request an application, please visit the Lions website at Training Events - Leadership Institutes.

 

New Form for Graduating Campus Club Members

A new form is available on the LCI Web site for campus club members graduating from college. Whether campus club graduates are moving back home, or somewhere new, it doesn't mean their experiences with Lions clubs need to be over. By filling out the Campus Graduate Form, LCI will put graduates in contact with a Lions club in their new area. If they join a Lions club within one year, all transfer and entrance fees are waived.

 

 

Celebrate and Grow New Members

Lions Worldwide Induction Day is almost here! On April 25, you not only have the opportunity to celebrate new members, but also "Move to Grow" your districts recruiting efforts by launching a membership campaign in conjunction with the event. Ideas for a successful celebration and campaign are available in the Lions Worldwide Induction Day District and Club Planning Guide.

                                        

Plus, there is still time to order the Lions Worldwide Induction Day Certificates, signed by International President Eberhard Wirf's, to distribute to this year's Lion inductees. Contact the Membership Programs and New Clubs Marketing Department.

 

 

Take International Presidents Wirfs' advice!

Promote the Dual Strategy to clubs. Rally clubs to invite new members. Encourage clubs to retain existing members through the Lions Orientation Program, by improving meetings (PDF), working together (PDF) and increasing involvement (PDF) .

 

 

Extension Workshops

The Extension Workshop Program is currently available in North America , Latin America , Australia and New Zealand , Scandinavia , and Africa (Uganda and Nairobi) . Contact LCI for more information.

 

 

Charter Application Deadline

Completed charter applications must be received by International Headquarters in Oak Brook, IL, USA, on or before June 20 to be processed for the current 2009-2010 fiscal year. New club charter applications brought to the international convention in Sydney will be processed in the 2010-2011 fiscal year.